Raising demand for COVID vaccines in ECARO by sharing best practices from behavioural science through a community of practice and peer learning platform
Workshop Design + Facilitation
Participatory Action Research
Collaborative Design-led Research
Decision Making + Uncertainty
Control + Agency
Behavioural Strategy Development
Vaccination The novel coronavirus poses an unprecedented threat to children, families, communities, and nations worldwide. As a matter of fact, it is critical to communicate to the public what is known versus what is unknown about COVID-19, what is being done, and actions to be taken at individual and community levels. For Risk Communication and Community Engagement (RCCE) to be effective, activities should be evidence-based around community perceptions, behaviors, practices and needs.
This project aimed to make cutting edge knowledge from behavioural science for Risk Communication and Community Engagement (RCCE) accessible to UNICEF ECARO employees to enable them to design beviour change strategies for positive health outcomes in their countries.
Learning Module 1
We designed interactive learning modules relating to 3 main opportunity areas: addressing healthworker hesitancy, reaching and engaging vulnerable groups and responding to misinformation.