EDUCATION
2018 – 2021
Parsons School of Design – The New School
[School of Design Strategies]
MFA Transdisciplinary Design︎︎︎
2018 – 2021
The New School for Social Research
MA General Psychology︎︎︎
2013 – 2017
Folkwang University of the Arts
Communication Design︎︎︎
WORK EXPERIENCE
05/2024 – present
krisenchat
Lead Product Designer / Strategic Manager
02/2022 – present
minddesignstudio
Founder / Freelancer
09/2021 – 02/2022
Johnson&Johnson
Insights & Experience Strategy (IXS)
Design Strategist / Researcher
04/2021 – 07/2021
Common Thread
Behavioural Designer
2020 – 2021
Pentagram Design
Designer / Strategist
2019 – 2021
Global Mental Health Lab
Design Researcher
2020
NSSR Perception Lab
Research Assistant
2019 – 2020
MindDesign Lab
Co-founder
2019
UNICEF
Focus Group Facilitator
Design Researcher
2019
DESIS Lab
Research Assistant
2018
The New School
Design Research Consultant
Workshop Facilitator
2018 – 2020
The New School
Social Media Manager
2017 – 2018
Advertising Agency ‘AHOY’
New York City, USA
Graphic Designer
2016 – today
TELOS Communications
Graphic Designer
2016 – today
‘Hoffnungsträger’
Graphic Designer
2016 – 2017
Major Publishing Company
SCM Bundesverlag
Graphic Designer
2016 – 2017
Pappelapapp
Design Collective
Co-founder
08/2012
Advertising Agency ‘Solutions’
Hamburg, Germany
2014 – today
Self-employed Photographer
07/2011
Advertising Agency
‘Ideenmanufaktur’
Dortmund, Germany
PUBLICATIONS
06/2016
Sanaa Gebäude Folkwang UdK
10/2016
HORIZONT
11/2017
Page Newsletter︎︎︎
12/2017
Page Magazine
01/2018
Page Magazine
01/2018
NOVUM Magazine︎︎︎ 05/2019
Parsons School of Design
09/2019
The New School News︎︎︎ 02/2020
The Bowery Union NYC
02/2020
The New School News︎︎︎
TALKS
10/2019
The Festival of New NYC︎︎︎
GRANTS / SCHOLARSHIPS
10/2019
MA Project Grant
The New School
2019 – 2020
DAAD
2018 – 2020
Provost’s Scholarship
The New School
2016 – 2017
DAAD
10/2016
HORIZONT Stiftung︎︎︎
2016 – 2017
GIZ︎︎︎
2018 – 2021
Parsons School of Design – The New School
[School of Design Strategies]
MFA Transdisciplinary Design︎︎︎
2018 – 2021
The New School for Social Research
MA General Psychology︎︎︎
2013 – 2017
Folkwang University of the Arts
Communication Design︎︎︎
WORK EXPERIENCE
05/2024 – present
krisenchat
Lead Product Designer / Strategic Manager
02/2022 – present
minddesignstudio
Founder / Freelancer
09/2021 – 02/2022
Johnson&Johnson
Insights & Experience Strategy (IXS)
Design Strategist / Researcher
04/2021 – 07/2021
Common Thread
Behavioural Designer
2020 – 2021
Pentagram Design
Designer / Strategist
2019 – 2021
Global Mental Health Lab
Design Researcher
2020
NSSR Perception Lab
Research Assistant
2019 – 2020
MindDesign Lab
Co-founder
2019
UNICEF
Focus Group Facilitator
Design Researcher
2019
DESIS Lab
Research Assistant
2018
The New School
Design Research Consultant
Workshop Facilitator
2018 – 2020
The New School
Social Media Manager
2017 – 2018
Advertising Agency ‘AHOY’
New York City, USA
Graphic Designer
2016 – today
TELOS Communications
Graphic Designer
2016 – today
‘Hoffnungsträger’
Graphic Designer
2016 – 2017
Major Publishing Company
SCM Bundesverlag
Graphic Designer
2016 – 2017
Pappelapapp
Design Collective
Co-founder
08/2012
Advertising Agency ‘Solutions’
Hamburg, Germany
2014 – today
Self-employed Photographer
07/2011
Advertising Agency
‘Ideenmanufaktur’
Dortmund, Germany
PUBLICATIONS
06/2016
Sanaa Gebäude Folkwang UdK
10/2016
HORIZONT
11/2017
Page Newsletter︎︎︎
12/2017
Page Magazine
01/2018
Page Magazine
01/2018
NOVUM Magazine︎︎︎ 05/2019
Parsons School of Design
09/2019
The New School News︎︎︎ 02/2020
The Bowery Union NYC
02/2020
The New School News︎︎︎
TALKS
10/2019
The Festival of New NYC︎︎︎
GRANTS / SCHOLARSHIPS
10/2019
MA Project Grant
The New School
2019 – 2020
DAAD
2018 – 2020
Provost’s Scholarship
The New School
2016 – 2017
DAAD
10/2016
HORIZONT Stiftung︎︎︎
2016 – 2017
GIZ︎︎︎
Hello!
I’m Hanna, and I call myself a ‘Design Psychologist’.
You can also think of me as a transdisciplinary product designer and researcher dedicated to driving positive social change through a combination of design, psychology, and strategic thinking︎︎︎.
Great design starts with understanding people. I combine psychological insights with design expertise to create innovative, meaningful solutions that truly connect with your audience.
With expertise spanning the entire product design cycle — research,
UX/UI design, visual design, design strategy, and service design —
I specialize in applying psychological principles to create user-friendly and inclusive products that enhance experiences and foster well-being.
My career journey has taken me through a diverse range of disciplines. Below, you'll find a list of the areas I've had the privilege to explore.
In my personal life, I explore artistic pursuits like photography︎︎︎ and painting, engaging with artist communities in Brooklyn, Manhattan, and Berlin. As a certified yoga teacher and meditator, I’m an advocate for mindfulness and holistic well-being. You’ll also find me at meetups on a variety of topics, reading, cooking with friends, visiting exhibitions, or traveling the world to discover cultures and experiences, always on the lookout for new perspectives and inspiration.
Learn more about my ways of working here︎︎︎.
Let’s change the world together! ︎
︎
Design
User Experience Design
User Interface Design
Service Design
Strategic Design
Interaction Design
Participatory Design
Human-centered Design
Speculative Design
Futuring
Actionable Foresight Strategy
Participatory Action Research
Collaborative Design-led Research
Ethnography
Systems Thinking
Social Innovation
Animation
Branding
Advertising
Layout
Typedesign
Photography
Illustration
Creative & Art Direction
Coding
Psychology
Cognitive Psychology
Social Psychology
Developmental Psychology
Abnormal Psychology
Neuroscience
Research Methods
Statistics
Behavioral Science
Visual Perception
Attention
Motivation
Memory